Food tourism : a practical marketing guide / John Stanley and Linda Stanley
Material type:
TextPublication details: United Kingdom : CABI, c2015Description: xviii, 241 pages : illustrations ; 24 cmISBN: - 9781780645025
- TX 631 .S73 2015
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National University - Manila | LRC - Main General Circulation | Hospitality Management | GC TX 631 .S73 2015 (Browse shelf(Opens below)) | c.1 | Available | NULIB000018184 |
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| GC TX 553.C28 .N48 1998 The Corinne T. Netzer carbohydrate counter / | GC TX 601 .S56 2005 Food storage and preservation / | GC TX 631 .C85 2004 Culinary taste : consumer behaviour in the international restaurant sector / | GC TX 631 .S73 2015 Food tourism : a practical marketing guide / | GC TX 644 .C33 2008 A taste for writing : composition for culinarians / | GC TX 651 .D38 2014 The cook's compendium : 265 essential tips, techniques, trade secrets and tasty recipes / | GC TX 651 .D63 2008 Cookery for the hospitality industry / |
Includes index.
Part 1: Food tourism and the tourist -- 1.Introduction -- 2.The changing tourist -- Part 2: Farm produce and agritourism -- 3.On-farm marketing and activities -- 4.Off-farm marketing and retailing -- 5.Agri-entertainment or Agri-tourism -- 6.Accommodation -- Part 3: Food tourism: the wider picture -- 7.Independent garden centres and nurseries -- 8.The food offer -- Part 4: Marketing and the future -- 9.Marketing -- 10.The future of food tourism -- Appendix 1: Culinary, retail and tourism terms -- Appendix 2: 51 ways to promote your culinary business to the local community.
The fastest growth in tourism is the culinary sector. Covering farmers markets, taste tours, agri-entertainment, glamping, restaurants, farm shops and more, food tourism has become both an important part of holidaying and a purpose in itself. With growth occurring in most developed countries and tourists searching out culinary tourism throughout the world, this book provides an overall direction to the development of food tourism and a section on the future of this trend.
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