Marketing research kit for dummies / (Record no. 10996)

MARC details
000 -LEADER
fixed length control field 00768nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520100653.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470520680
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2 .H96 2010
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hyman, Michael R.
Relator term author
245 #0 - TITLE STATEMENT
Title Marketing research kit for dummies /
Statement of responsibility, etc. Michael R. Hyman
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, New Jersey :
Name of publisher, distributor, etc. John Wiley & Son, Inc.,
Date of publication, distribution, etc. c2010
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 392 pages :
Other physical details illustrations ;
Dimensions 24 cm.
365 ## - TRADE PRICE
Price amount PHP1348
520 ## - SUMMARY, ETC.
Summary, etc. Whether you're an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource provides you with the hands-on tools you need to identify, obtain, record, and analyze marketing data
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Gen. Ed. - CBA LRC - Annex II National University - Manila General Circulation 01/08/2015 Purchased - Sketch Books, Inc. 1348.00   GC HF 5415.2 .H96 2010 NULIB000008755 05/20/2025 c.1 05/20/2025 Books