Mediating role of ideal self-congruence in the service quality and brand attachment of a provincial luxury bus / Kate A. Germanes [and three others]

By: Contributor(s): Material type: TextTextPublication details: Manila : National University, 2024.Description: ix, 130 leaves ; 30 cmSubject(s): LOC classification:
  • UGT CTHM BSHM .G47 2024
Contents:
Chapter 1. Introduction -- Chapter 2. Review of related literature and studies -- Chapter 3. Methodology -- Chapter 4. Presentation, Analysis and Interpretation -- Chapter 5. Summary of Findings, Conclusions and Recommendations -- References.
Summary: The researchers conducted the study with the company who was the first use the term "Luxury Bus" on the Transportation in the Philippines.
Item type: Thesis
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Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Thesis Thesis National University - Manila LRC - Main Thesis Hospitality Management UGT CTHM BSHM .G47 2024 (Browse shelf(Opens below)) c.1 Available UGTHE000002712

Research Design : Quantitative Descriptive Correlational Method

Includes bibliographical references.

Chapter 1. Introduction -- Chapter 2. Review of related literature and studies -- Chapter 3. Methodology -- Chapter 4. Presentation, Analysis and Interpretation -- Chapter 5. Summary of Findings, Conclusions and Recommendations -- References.

The researchers conducted the study with the company who was the first use the term "Luxury Bus" on the Transportation in the Philippines.

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