Mediating role of ideal self-congruence in the service quality and brand attachment of a provincial luxury bus /
Germanes, Kate A.
Mediating role of ideal self-congruence in the service quality and brand attachment of a provincial luxury bus / Kate A. Germanes [and three others] - Manila : National University, 2024. - ix, 130 leaves ; 30 cm.
Research Design : Quantitative Descriptive Correlational Method
Includes bibliographical references.
Chapter 1. Introduction -- Chapter 2. Review of related literature and studies -- Chapter 3. Methodology -- Chapter 4. Presentation, Analysis and Interpretation -- Chapter 5. Summary of Findings, Conclusions and Recommendations -- References.
The researchers conducted the study with the company who was the first use the term "Luxury Bus" on the Transportation in the Philippines.
UGT CTHM BSHM .G47 2024
Mediating role of ideal self-congruence in the service quality and brand attachment of a provincial luxury bus / Kate A. Germanes [and three others] - Manila : National University, 2024. - ix, 130 leaves ; 30 cm.
Research Design : Quantitative Descriptive Correlational Method
Includes bibliographical references.
Chapter 1. Introduction -- Chapter 2. Review of related literature and studies -- Chapter 3. Methodology -- Chapter 4. Presentation, Analysis and Interpretation -- Chapter 5. Summary of Findings, Conclusions and Recommendations -- References.
The researchers conducted the study with the company who was the first use the term "Luxury Bus" on the Transportation in the Philippines.
UGT CTHM BSHM .G47 2024