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1. Books
Principles of contemporary marketing / David L. Kurtz by
Edition: Fifteenth Edition / Philippine Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Cengage Learning Asia Pte Ltd, c2012
Availability: Items available for loan: LRC - Annex II (1)Collection, call number: Gen. Ed. - CBA GC HF 5415 .K88 2012 c.1.

2. Books
Principles of Marketing / David L. Kurtz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Place of publication not identifed] : [publisher not identified], c2011
Availability: Items available for loan: LRC - Annex (1)Collection, call number: Gen. Ed. - CBA GC HF 5415 .K87 2011.

3. Books
Principles of contemporary marketing / David L. Kurtz by
Edition: Fifteenth Edition / Philippine Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Cengage Learning Asia Pte Ltd, c2012
Availability: Items available for loan: LRC - Annex II (1)Collection, call number: Gen. Ed. - CBA GC HF 5415 .K88 2012 c.2.

4. Books
Principles of contemporary marketing / David L. Kurtz by
Edition: Fifteenth Edition / Philippine Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Cengage Learning Asia Pte Ltd, c2012
Availability: Items available for loan: LRC - Annex II (1)Collection, call number: Gen. Ed. - CBA GC HF 5415 .K88 2012 c.3.

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