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Effective fund raising in higher education : ten success stories / Margaret A. Duronio and Bruce A. Loessin,

By: Contributor(s): Material type: TextTextPublication details: San Francisco, California : Jossey-Bass Inc., Publishers, c1991Description: xix, 251 pages : illustrations ; 23 cmISBN:
  • 1555423604
Subject(s): LOC classification:
  • LB 2336 .D84 1991
Contents:
1. Studying fund-raising effectiveness -- 2. State of the art and by the book: a private research university -- 3. Encouraging long-term relationships and involvement: a public research university -- 4. Not afraid to break the rules: a private doctoral university -- 5. Teams and champions in a decentralized environment: a public doctoral university -- 6. Planning for the long range: a private comprehensive university -- 7. Building on its position as a source of regional pride: a public comprehensive university -- 8. Combining faith and know-how: a private baccalaureate college -- 9. Learning by doing: a public baccalaureate college -- 10. Close and personal: a private two-year college -- 11. Creating networks of dedicated friends: a public two-year college -- 12. Reconsidering the conventional fund-raising wisdom -- 13. Assessing fund-raising effectiveness: questions to start with.
Summary: Presents detailed studies of successful fund-raising progams at ten diverse institutions, from private two-year colleges to comprehensive public universities, to provide practical guidance and innovative ideas for creating a successful program or enhancing an existing one in any institution.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Graduate Studies General Circulation Gen. Ed - CEAS GC LB 2336 .D84 1991 (Browse shelf(Opens below)) c.1 Available NULIB000011854

Includes bibliographical references and index.

1. Studying fund-raising effectiveness -- 2. State of the art and by the book: a private research university -- 3. Encouraging long-term relationships and involvement: a public research university -- 4. Not afraid to break the rules: a private doctoral university -- 5. Teams and champions in a decentralized environment: a public doctoral university -- 6. Planning for the long range: a private comprehensive university -- 7. Building on its position as a source of regional pride: a public comprehensive university -- 8. Combining faith and know-how: a private baccalaureate college -- 9. Learning by doing: a public baccalaureate college -- 10. Close and personal: a private two-year college -- 11. Creating networks of dedicated friends: a public two-year college -- 12. Reconsidering the conventional fund-raising wisdom -- 13. Assessing fund-raising effectiveness: questions to start with.

Presents detailed studies of successful fund-raising progams at ten diverse institutions, from private two-year colleges to comprehensive public universities, to provide practical guidance and innovative ideas for creating a successful program or enhancing an existing one in any institution.

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