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Strategic management : text and cases / Gregory G Dess, Gerry McNamara and Alan B Eisner

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw Hill Education, c2018Edition: Eighth editionDescription: xxxviii, 456 pages : illustrations ; 26 cmISBN:
  • 9789353163532
Subject(s): LOC classification:
  • HD 30.28 .D47 2018
Contents:
Part 1 Strategic Analysis -- 1 Strategic Management: Creating Competitive Advantages -- 2 Analyzing the External Environment of the Firm: Creating Competitive Advantages -- 3 Assessing the Internal Environment of the Firm -- 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources -- Part 2 Strategic Formulation -- 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages -- 6 Corporate-Level Strategy: Creating Value through Diversification -- 7 International Strategy: Creating Value in Global Markets -- 8 Entrepreneurial Strategy and Competitive Dynamics -- Part 3 Strategic Implementation -- 9 Strategic Control and Corporate Governance -- 10 Creating Effective Organizational Designs -- 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization -- 12 Managing Innovation and Fostering Corporate Entrepreneurship -- Part 4 Case Analysis -- 13 Analyzing Strategic Management Cases.
Summary: Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offers financial data and videos to match each case.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Main General Circulation Tourism Management GC HD 30.28 .D47 2018 (Browse shelf(Opens below)) c.1 Available NULIB000017413

Includes bibliographical references and index.

Part 1 Strategic Analysis -- 1 Strategic Management: Creating Competitive Advantages -- 2 Analyzing the External Environment of the Firm: Creating Competitive Advantages -- 3 Assessing the Internal Environment of the Firm -- 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources -- Part 2 Strategic Formulation -- 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages -- 6 Corporate-Level Strategy: Creating Value through Diversification -- 7 International Strategy: Creating Value in Global Markets -- 8 Entrepreneurial Strategy and Competitive Dynamics -- Part 3 Strategic Implementation -- 9 Strategic Control and Corporate Governance -- 10 Creating Effective Organizational Designs -- 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization -- 12 Managing Innovation and Fostering Corporate Entrepreneurship -- Part 4 Case Analysis -- 13 Analyzing Strategic Management Cases.

Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This title also offers financial data and videos to match each case.

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