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Sports management and sports humanities / edited by Kazuyuki Kanosue, Kohei Kogiso, Daichi Oshimi and Munehiko Harada

Contributor(s): Material type: TextTextPublication details: Tokyo, Japan : Springer, c2015Description: x, 202 pages : illustrations ; 25 cmISBN:
  • 9784431553236
Subject(s): LOC classification:
  • GV 713 .S66 2015
Contents:
Part I : Sports management -- Part II : Sports economic and policy -- Part III : Sports humanities
Summary: The former two parts aim to provide a clear understanding of sports management and marketing, including the motivational and/or emotional components of fan behavior and sports participation, sports club management, sports sponsorship, athlete reputation management, sports economics and elite sports policy.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex General Circulation Physical Education - Sports and Wellness GC GV 713 .S66 2015 (Browse shelf(Opens below)) c.1 Available NULIB000013289

Includes bibliographical references and index.

Part I : Sports management -- Part II : Sports economic and policy -- Part III : Sports humanities

The former two parts aim to provide a clear understanding of sports management and marketing, including the motivational and/or emotional components of fan behavior and sports participation, sports club management, sports sponsorship, athlete reputation management, sports economics and elite sports policy.

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