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Global meetings and exhibitions / Carol Krugman and Rudy R. Wright

By: Contributor(s): Material type: TextTextPublication details: Hoboken, New Jersey : John Wiley & Son, Inc., c2007Description: xxiii, 263 pages : illustrations ; 24 cmISBN:
  • 1888777788
Subject(s): LOC classification:
  • AS 6 .K78 2007
Contents:
Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.
Summary: Focusing on planning and executing successful meetings and exhibitions, this book approaches the subject from an international perspective. It takes the reader through the basics of the meeting planning industry and provides the reader with step-by-step guidance on each stage of the planning process.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Main General Circulation Hospitality Management GC AS 6 .K78 2007 c.1 (Browse shelf(Opens below)) c.1 Available NULIB000012241
Books Books National University - Manila LRC - Main General Circulation Hospitality Management GC AS 6 .K78 2007 c.2 (Browse shelf(Opens below)) c.2 Available NULIB000012492
Browsing LRC - Main shelves, Shelving location: General Circulation, Collection: Hospitality Management Close shelf browser (Hides shelf browser)
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GC AS 6 .K78 2007 c.1 Global meetings and exhibitions / GC AS 6 .K78 2007 c.2 Global meetings and exhibitions / GC AS 6 .R64 2013 Conferences and conventions : a global industry / GC BF 637.S4 .P35 2018 The art of gathering : how we meet and why it matters / GC G 156.5.E26 .W43 2008 Ecotourism /

Includes index.

Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.

Focusing on planning and executing successful meetings and exhibitions, this book approaches the subject from an international perspective. It takes the reader through the basics of the meeting planning industry and provides the reader with step-by-step guidance on each stage of the planning process.

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