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Business research methods / Donald R. Cooper and Pamela S. Schindler

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw Hill Education, c2014Description: xxvi, 692 pages : illustrations ; 27 cmISBN:
  • 9789814646109
Subject(s): LOC classification:
  • HD 30.4 .C66 2014
Contents:
Part I : Introduction to business research -- Part II : The Design of business research -- Part III : The Sources and collection of data -- Part IV : Analysis and presentation of data
Summary: Our book is designed for a one-semester course although under no circumstances is it imagined that the entire book be covered.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex II General Circulation Gen. Ed. - CBA GC HD 30.4 .C66 2014 (Browse shelf(Opens below)) c.1 Available NULIB000009801

Includes bibliographical references and index.

Part I : Introduction to business research -- Part II : The Design of business research -- Part III : The Sources and collection of data -- Part IV : Analysis and presentation of data

Our book is designed for a one-semester course although under no circumstances is it imagined that the entire book be covered.

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