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Marketing and business management / Sumit Kumar

By: Material type: TextTextPublication details: New Delhi, India : Random Publications, c2012Description: viii, 264 pages ; 22 cmISBN:
  • 9789381421918
Subject(s): LOC classification:
  • HF 5415 .K86 2012
Contents:
1. Delivering the customer-focused value -- 2. Customer relationship management -- 3. Outsourcing and globalization -- 4. Depository system and Indian stock market -- 5. Value leadership
Item type: Books
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Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex II General Circulation Gen. Ed. - CBA GC HF 5415 .K86 2012 (Browse shelf(Opens below)) c.1 Available NULIB000009670
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GC HF 5415 .K68 2013 c.1 Principles of marketing / GC HF 5415 .K68 2013 c.2 Principles of marketing / GC HF 5415 .K86 2004 Marketing as strategy : understanding the CEO's agenda for driving growth and innovation / GC HF 5415 .K86 2012 Marketing and business management / GC HF 5415 .K87 2001 Principles of marketing / GC HF 5415 .K87 2004 Principles of marketing / GC HF 5415 .K88 2012 c.1 Principles of contemporary marketing /

Includes bibliographical references and index.

1. Delivering the customer-focused value -- 2. Customer relationship management -- 3. Outsourcing and globalization -- 4. Depository system and Indian stock market -- 5. Value leadership

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