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Publishing : principles and practice / Richard Guthrie

By: Material type: TextTextPublication details: Los Angeles, California : Sage, c2011Description: xii, 225 pages ; 24 cmISBN:
  • 9781847870155
Subject(s): LOC classification:
  • Z 278 .G88 2011
Contents:
1. A history of books -- 2. The publishing process -- 3. Sectors in the anglophone model -- 4. Craft to corporation -- 5. Copyright and publishing law -- 6. Rights and contracts -- 7. Marketing, promotion, and bookselling -- 8. The era of digital publishing
Summary: This book examines how publishing roles and practices grew up, and how and why they are maintained.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Main General Circulation General Education GC Z 278 .G88 2011 (Browse shelf(Opens below)) c.1 Available NULIB000009531

Includes index.

1. A history of books -- 2. The publishing process -- 3. Sectors in the anglophone model -- 4. Craft to corporation -- 5. Copyright and publishing law -- 6. Rights and contracts -- 7. Marketing, promotion, and bookselling -- 8. The era of digital publishing

This book examines how publishing roles and practices grew up, and how and why they are maintained.

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