Developing successful sport sponsorship plans / (Record no. 9136)

MARC details
000 -LEADER
fixed length control field 01312nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520100611.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781885693877
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number GV 716 .S76 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stotlar, David K.
Relator term author
245 #0 - TITLE STATEMENT
Title Developing successful sport sponsorship plans /
Statement of responsibility, etc. David K. Stotlar
250 ## - EDITION STATEMENT
Edition statement Third edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Morgantown, West Virginia :
Name of publisher, distributor, etc. Fitness Information Technology,
Date of publication, distribution, etc. c2009
300 ## - PHYSICAL DESCRIPTION
Extent ix, 128 pages :
Other physical details illustrations ;
Dimensions 29 cm
365 ## - TRADE PRICE
Price amount USD51.18
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Understanding sport sponsorship -- Prospecting for sponsors -- Identifying sponsor needs -- Olympic sponsorship opportunities -- Individual athlete sponsorships -- Financial implications -- Developing successful sport sponsorship proposals -- Securing sponsorship agreements -- Managing sport sponsorships
520 ## - SUMMARY, ETC.
Summary, etc. Developing successful sport sponsorship plans has evolved through several years of developing, reviewing and critiquing sport sponsorships and draws on internationally renowned sports marketing professor and author David Stotlar's experience in academia and the sport industry.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SPORTS SPONSORSHIP -- UNITED STATES
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Physical Education - Sports and Wellness LRC - Annex National University - Manila General Circulation 02/17/2014 Purchased - Amazon 51.18   GC GV 716 .S76 2009 NULIB000006895 05/20/2025 c.1 05/20/2025 Books