Telecommunications : (Record no. 17807)

MARC details
000 -LEADER
fixed length control field 01372nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520102901.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 697288838
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number TK 5101 .G76 1997
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gross, Lynne Schafer
Relator term author
245 #0 - TITLE STATEMENT
Title Telecommunications :
Remainder of title an introduction to electronic media /
Statement of responsibility, etc. Lynne Schafer Gross
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Madison, Wisconsin :
Name of publisher, distributor, etc. Brown & Benchmark,
Date of publication, distribution, etc. c1997
300 ## - PHYSICAL DESCRIPTION
Extent xx, 443 pages :
Other physical details illustrations ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Electronic media forms; commercial radio; commercial television; cable television; noncommercial broadcasting; other forms of telecommunications; corporate telecommunications; international electronic media; electronic media functions; business practices; programming; production and distribution; advertising; audience feedback; laws and regulations; ethics and effects.
520 ## - SUMMARY, ETC.
Summary, etc. This concise well-written text teaches students the essentials of telecommunications, whether they are consumers or future media practitioners.It divides into two main sections: Section I focuses on the various media forms (i.e. commercial radio, cable television) and Section II focuses on the functions of media (i.e. programming, advertising).
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element TELECOMMUNICATION
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Electronics and Communications Engineering LRC - Main National University - Manila General Circulation 05/10/2018 Reaccessioned   GC TK 5101 .G76 1997 NULIB000015566 05/20/2025 c.1 05/20/2025 Books