Dynamic business strategy : the art of planning for success /
Smith, Theodore A.
Dynamic business strategy : the art of planning for success / Theodore A. Smith - New York : McGraw Hill Education, c1977 - xii, 285 pages : illustrations ; 21 cm.
Includes index.
1. A Missing Dimension -- 2. Basic Strategic Information Profiles -- 3. Perspective Strategy: The Strategic Nature of Business -- 4. Optimizing Strategy: Getting the Most from Resources -- 5. Improving Strategy in an Existing Business -- 6. Strategy in a Diversified Company -- 7. New Venture Strategy -- 8. Prospective Strategy.
Most businesses, at least most larger businesses, plan today. But in far too many businesses, plans remain good intentions and never become action. In far too many businesses the plan is considered to be something that will do itself and produce results by itself. In far too many businesses, the plan is handed over to managers, who are then expected to figure out intuitively how to attain the nice results the plan promises.
70590907
BUSINESS PLANNING
HD 30.28 .S65 1977
Dynamic business strategy : the art of planning for success / Theodore A. Smith - New York : McGraw Hill Education, c1977 - xii, 285 pages : illustrations ; 21 cm.
Includes index.
1. A Missing Dimension -- 2. Basic Strategic Information Profiles -- 3. Perspective Strategy: The Strategic Nature of Business -- 4. Optimizing Strategy: Getting the Most from Resources -- 5. Improving Strategy in an Existing Business -- 6. Strategy in a Diversified Company -- 7. New Venture Strategy -- 8. Prospective Strategy.
Most businesses, at least most larger businesses, plan today. But in far too many businesses, plans remain good intentions and never become action. In far too many businesses the plan is considered to be something that will do itself and produce results by itself. In far too many businesses, the plan is handed over to managers, who are then expected to figure out intuitively how to attain the nice results the plan promises.
70590907
BUSINESS PLANNING
HD 30.28 .S65 1977