Crisis communication : a stakeholder approach /

Ndlela, Martin N.

Crisis communication : a stakeholder approach / Martin N. Ndlela - Cham, Switzerland : Palgrave Macmillan, c2019 - 160 pages ; 21 cm.

Includes index.

Introduction -- Stakeholder approaches in crisis management -- A stakeholder approach to issues management -- A stakeholder approach to risk management -- A stakeholder approach in managing reputation -- A stakeholder approach to inter-organizational relationships -- Stakeholder communications during a crisis -- A stakeholder approach to crisis evaluation.

Addressing the need for organisations to be guided by a stakeholder-oriented approach throughout all phases of the crisis communication process, the author draws upon various business disciplines and covers the management of issues, risk, reputation and relationships.

9783030073251


CRISIS MANAGEMENT

HD 49.3 .N35 2019