000 01008nam a2200253Ia 4500
003 NULRC
005 20250520100626.0
008 250520s9999 xx 000 0 und d
020 _a9780071325783
040 _cNULRC
050 _aHD 30.4 .C66 2011
100 _aCooper, Donald R.
_eauthor
245 0 _aBusiness research methods /
_cDonald R. Cooper and Pamela S. Schindler
250 _aEleventh edition
260 _aNew York :
_bMcGraw Hill Education,
_cc2011
300 _axxii, 761 pages :
_billustrations ;
_c27 cm
365 _bPHP745
504 _aIncludes bibliographical references and index.
505 _aPart I : Introduction to business research -- Part II : The Design of business research -- Part III : The Sources and collection of data -- Part IV : Analysis and presentation of data
520 _aIn this edition, you'll find a new chapter on oral presentations.
650 _aBUSINESS -- RESEARCH -- METHODOLOGY
700 _aSchindler, Pamela S.
_eco-author
942 _2lcc
_cBK
999 _c9785
_d9785