| 000 | 01180nam a2200229Ia 4500 | ||
|---|---|---|---|
| 003 | NULRC | ||
| 005 | 20250520100552.0 | ||
| 008 | 250520s9999 xx 000 0 und d | ||
| 020 | _a9711108259 | ||
| 040 | _cNULRC | ||
| 050 | _aHF 5438.25 .B97 1992 | ||
| 100 |
_aBuskirk, Richard H. _eauthor |
||
| 245 | 0 |
_aSelling : _bprinciples and practices / _cRichard H. Buskirk and Bruce D. Buskirk |
|
| 250 | _aThirteenth Edition | ||
| 260 |
_a[Quezon City] : _bJMC Press Inc., _cc1992 |
||
| 300 |
_axviii, 551 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes index. | ||
| 505 | _a1. Selling -- 2. You -- 3. The job -- 4. Why people buy -- 5. The art of persuasion -- 6. Prospecting -- 7. Planning the sale -- 8. The approach -- 9. The sales interview I -- 10. The sales interview II -- 11. Handling objections I -- 12. Handling objections II -- 13. Negotiations -- 14. The close -- 15. Account management -- 16. Sales management I -- 17. Sales management II -- 18. Legal and ethical problems in selling -- 19. Telemarketing systems -- 20. Retail selling -- 21. business-to-business selling | ||
| 650 | _aSELLING | ||
| 700 |
_aBuskirk, Bruce D. _eco-author |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c8187 _d8187 |
||