| 000 | 00748nam a2200205Ia 4500 | ||
|---|---|---|---|
| 003 | NULRC | ||
| 005 | 20250520100551.0 | ||
| 008 | 250520s9999 xx 000 0 und d | ||
| 020 | _a789017695 | ||
| 040 | _cNULRC | ||
| 050 | _aHF 5415. N99 2003 | ||
| 100 |
_aNykiel, Ronald A. _eauthor |
||
| 245 | 0 |
_aMarketing your business : _ba guide to developing a strategic marketing plan / _cRonald A. Nykiel |
|
| 260 |
_aHoboken, New Jersey : _bBest Business Books, _cc2003 |
||
| 300 |
_axv, 311 pages ; _c22 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _aPart A. The strategy selection process -- Part B. Selecting weaponry -- Part C. The marketing plan and the marketing audit | ||
| 650 | _aMARKETING | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c8141 _d8141 |
||