000 01208nam a2200229Ia 4500
003 NULRC
005 20250520100548.0
008 250520s9999 xx 000 0 und d
020 _a256115915
040 _cNULRC
050 _aHD 2785 .B75 1995
100 _aBower , Joseph L.
_eauthor
245 0 _aBusiness policy :
_bmanaging strategic processes /
_cJoseph L. Bower [and three others]
250 _aEighth edition
260 _a[Chicago] :
_bIrwin Inc.,
_cc1995
300 _axviii, 883 pages :
_billustrations ;
_c27 cm
505 _aWhat is strategy? -- Industry and competitive analysis -- Personal values and corporate strategy -- Relating strategy to social responsibility -- Building strategy -- Building organizational capabilities -- Transforming an organization -- Building relationships -- Building a general management career
520 _aThe eight edition of Business policy text and casebook marks a watershed in the life of what has turned out to be a 30-year teaching and research project.
650 _aCORPORATIONS -- UNITED STATES -- CASE STUDIES
700 _aBartlett, Christopher A.;Uyterhoeven, Hugo E. R. ;Walton, Richard E.
_eco-author;co-author;co-author
942 _2lcc
_cBK
999 _c7963
_d7963