000 | 01440nam a2200241Ia 4500 | ||
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003 | NULRC | ||
005 | 20250520094843.0 | ||
008 | 250520s9999 xx 000 0 und d | ||
020 | _a9780471475774 | ||
040 | _cNULRC | ||
050 | _aTX 943 .K68 2008 | ||
100 |
_aKotschevar, Lendal Henry _eauthor |
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245 | 0 |
_aManagement by menu / _cLendal H. Kotschevar and Diane Withrow |
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250 | _aFourth edition | ||
260 |
_aNew Jersey : _bJohn Wiley & Son, Inc., _cc2008 |
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300 |
_axv, 411 pages ; _c24 cm. |
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504 | _aIncludes index. | ||
505 | _a1. A look back at the foodservice industry -- 2. Profile of the modern foodservice industry -- 3. Planning a menu -- 4. Considerations and limits in menu planning -- 5. Cost control in menu planning -- 6. Menu pricing -- 7. Menu mechanics -- 8. Menu analysis -- 9. The beverage menu -- 10. Producing the menu -- 11. Service and the menu --12. The menu and the financial plan -- 13. Ethical leadership in restaurant management | ||
520 | _a[This book]presents the menu as the central influence on all foodservice functions. [It] outlines both the "big picture" behind a well-run foodservice operation, and the practical details of costing, planning, analyzing, purchasing and production, beverage management, promotion, and service. [This book is for] both students and working managers. | ||
650 | _aFOOD SERVICE MANAGEMENT | ||
700 |
_aWithrow, Diane _eco-author |
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942 |
_2lcc _cBK |
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999 |
_c4417 _d4417 |