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020 _a9788120724822
040 _cNULRC
050 _aG 55.5 .S48 2003
100 _aSeth, Pran Nath
_eauthor
245 3 _aAn Introduction to travel and tourism /
_cPran Nath Seth and Sushma Seth Bhat
250 _aThird revision edition.
260 _aNew Delhi, India :
_bSterling Publishers Private Ltd.,
_cc2003
300 _avii, 271 pages :
_billustrations ;
_c22 cm.
504 _aIncludes bibliographical references and index.
505 _a1. Our World of Travel and Tourism -- 2. How Tourism Operates: Role of Travel Agencies -- 3. Organization of Tourism: Role of the Government -- 4. Passenger Transport -- 5. Air Travel and Tourism -- 6. Information Technology and its Impact on Travel Industry -- 7. The Hospitality Industry: Tourism and Hotels -- 8. Tourism Marketing, Advertising and Public Relations -- 9. Tourism: Blessing or Blight -- 10. India-A Tourist Destination -- 11. Travel Lingo -- Bibliography -- Index.
650 _aTRAVEL
700 _aBhat, Sushma Seth
_eco-author
942 _2lcc
_cBK
999 _c4388
_d4388