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020 | _a9780471706403 | ||
040 | _cNULRC | ||
050 | _aTX 911 .I58 2006 | ||
245 | 0 | _aIntroduction to the hospitality industry. | |
250 | _aSixth Edition. | ||
260 |
_aNew Jersey : _bJohn Wiley & Son, Inc., _cc2006 |
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300 |
_ax, 86 pages ; _c24 cm. |
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505 | _aThe hospitality industry and you -- Forces affecting growth and change in the hospitality industry -- The restaurant business -- Restaurant operations -- Restaurant industry organization: chain, independent, or franchise -- Competitive forces in food service -- Issues facing food service -- On-site food service -- Lodging: meeting guest needs -- Hotel and motel operations -- Forces shaping the hotel business -- Competition in the lodging business -- Tourism: front and center -- Destinations: tourism generators -- The role of service in the hospitality industry. | ||
520 | _aThis book offers a comprehensive treatment of the entire hospitality industry, updated to reflect trends in the hospitality, foodservice, and travel/tourism industries. | ||
650 | _aHOSPITALITY INDUSTRY | ||
942 |
_2lcc _cBK |
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_c4256 _d4256 |