000 01357nam a2200241Ia 4500
003 NULRC
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020 _a9780415672283
040 _cNULRC
050 _aGV 713 .P37 2013
100 _aParent, Milena M.
_eauthor
245 0 _aManaging major sports events :
_btheory and practice /
_cMilena M. Parent and Sharon Smith-Swan
260 _aLondon, United Kingdom :
_bRoutledge,
_cc2013
300 _axx, 409 pages ;
_c26 cm
365 _bPHP4759
504 _aIncludes index.
505 _aIntroduction : the world of major sports events -- Bidding for an event -- Leading and setting up an organizing committee -- Planning major sports events -- Workforce management : building high-functioning organizing -- Marketing, sponsorship, and look-feel -- Venues and venuization -- The media -- Stakeholder relations and protocol -- Ceremonies -- Risk management and security --Technology -- Games-time -- Closure -- Legacy and sustainability -- Other consideration
520 _aThis book draws closely on the authors' personal practical experiences of day-to-day management during 2010 Winter Olympics in Vancouver, now widely regarded as the gold standard of Olympic organization
650 _aSPORT -- MANAGEMENT
700 _aSmith-Swan, Sharon
_eco-author
942 _2lcc
_cBK
999 _c4061
_d4061