000			01846nam a2200229Ia 4500
003			NULRC
005			20250520103007.0
008			250520s9999 xx 000 0 und d
020			_a9781973352518
040			_cNULRC
050			_aHD 9992 .P36 [2017]
100			_aPandey, Bankim Chandra _eauthor
245		0	_aNike Inc.- Strategic audit : _bSWOT, PESTLE, Competitor, & Financial analysis / _cBankim Chandra Pandey
260			_a[Place of publication not identifed] : _b[publisher not identified], _cc2017
300			_a27 pages ; _c23 cm.
365			_bUSD6
500			_aStrategic audit :, Nike
505			_aTechnological -- Legal -- Economical/ Environmental -- Major acquisition -- Financial analysis -- Major products -- Major sponsorship of sporting activities -- Importance of advertising campaign -- Corporate social responsibility -- Nike's plans for the CSR include: -- Advantage to company -- Advertising -- Marketing Strategy -- Sponsorship adavantages -- Social media -- Inventory management -- Control and implementation -- Contingency planning -- Pricing strategy -- Channel distribution -- Retail approach -- SWOT Analysis -- Strength -- Weakness -- Opportunity -- Threats -- Conclusion -- References.
520			_aThis study is conducted to assess Nike, Inc. reviewing the four major aspects of concern. Nike, Inc. is listed on NYSE with offices located all over the world. A Nike SWOT analysis helps review its strategy and its performance against all the external and internal factors. Swot analysis of Nike includes Strengths, Weaknesses, Opportunities and Threats. They are known as the basis of its short-term and long-term strategic direction of Nike business strategy. By Nike Strategic analysis, It has been shown here Nike strengths and weaknesses.
650			_aSPORTING GOODS INDUSTRY
942			_2lcc _cBK
999			_c20823 _d20823