000			01745nam a2200229Ia 4500
003			NULRC
005			20250520103007.0
008			250520s9999 xx 000 0 und d
020			_a9780648973409
040			_cNULRC
050			_aHD 30.28 .S26 2020
100			_aSamimi, Rod _eauthor
245		0	_aUnified theory of business strategy / _cRod Samimi
260			_a[Brisbane, Queensland] : _bSentinel9 Pty Ltd, _cc2020
300			_av, 199 pages : _bcolor illustrations ; _c26 cm.
365			_bUSD22
504			_aIncludes bibliographical references.
505			_aIntroduction and background -- Chapter 1. What is strategy? -- Chapter 2. Strategy in business: An applied framework -- Summary of Chapter 1 and 2 -- Chapter 3. Applied business strategy -- Physical examples and case studies -- Appendix.
520			_aSuccessful businesses require strategic thinking, well-formulated goals and a clear approach to implementation. These are widely accepted as essential to business success. But describing these factors is not the same as making them happen. What corporate executives and business owners increasingly need is a practical, workable approach to business strategy that is supported by theory (but not drowned in it). That is where this book comes in.In 'Unified Theory of Business Strategy', Dr Rod Samimi combines theory and practice to give readers a solid understanding of how to formulate and implement a pragmatic business strategy. It includes a theoretical framework and applied interpretations, plus a detailed guide for compiling business plans. Using the Sentinel 9 multidisciplinary approach, the book configures an innovative way to look at business strategy.
650			_aSTRATEGIC PLANNING
942			_2lcc _cBK
999			_c20810 _d20810