000 01104nam a2200229Ia 4500
003 NULRC
005 20250520103001.0
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020 _a9786218179073
040 _cNULRC
050 _aTX 911.3.M27 .A74 2020
100 _aArenas, Chester Dave G.
_eauthor
245 0 _aEntrepreneurship in tourism and hospitality industry /
_cChester Dave G. Arenas
260 _aManila, Philippines :
_bEdric Publishing House,
_cc2020
300 _a114 pages ;
_c25 cm.
365 _bPHP475
504 _aIncludes bibliographical references.
505 _aCHAPTER 1. Introduction to entrepreneurship -- 2. The role of entrepreneurship in hospitality and tourism industry -- 3. Developing a business plan -- 4. Market analysis -- 5. Marketing strategies -- 6. Starting and operating a business -- 7. Introduction to bookkeeping -- 8. Financial statement analysis.
520 _aA global perspective gives a new and definitive overview of the vital role and effective practice of entrepreneurship.
650 _aHOSPITALITY INDUSTRY -- MANAGEMENT
942 _2lcc
_cBK
999 _c20548
_d20548