000			01501nam a2200217Ia 4500
003			NULRC
005			20250520102950.0
008			250520s9999 xx 000 0 und d
020			_a9781733119627
040			_cNULRC
050			_aGT 3405 .G38 2019
100			_aGaudini, Gianna Cardinale _eauthor
245		4	_aThe art of event planning : _bpro tips from an industry insider / _cGianna Cardinale Gaudini
260			_a[Place of publication not identifed] : _b[publisher not identified], _cc2019
300			_a196 pages ; _c26 cm.
500			_aThe art of event planning :, The
505			_a1. So you think you want to be an event planner -- 2. Building your rock star team -- 3. Defining your target audience -- 4. Honing your event strategy -- 5. Establishing your niche : from cabernet to contracts -- 6. Finding the perfect venue, and beyond -- 7. Creating a memorable environment -- 8. Drive engagement through personalization and technology -- 9. "Surprise and delight" - It's all in the details -- 10. Plan corporate events like a professional -- 11. What to expect in the future -- 12. Conclusion
520			_aAs the event planning industry evolves, so do attendee expectations for experiences. In part, this is due to a growth of content and stimuli across all mediums, but it is also a result of the increasing role of technology available to enhance practically every component within the event and experimental spectrum.
650			_aSPECIAL EVENT -- PLANNING
942			_2lcc _cBK
999			_c20039 _d20039