000 02727nam a2200241Ia 4500
003 NULRC
005 20250520102950.0
008 250520s9999 xx 000 0 und d
020 _a9781305502277
040 _cNULRC
050 _aHD 70.U5 .H55 2017
100 _aHill, Charles W. L.
_eauthor
245 0 _aStrategic management :
_ban integrated approach theory and cases /
_cCharles W. L. Hill, Melissa A. Schilling and Gareth R. Jones
250 _aTwelfth edition.
260 _aAustralia :
_bCengage Learning Asia Pte Ltd,
_cc2017
300 _axx, 424 pages :
_billustrations ;
_c26 cm
504 _aIncludes index.
505 _aPart one : Introduction to strategic management -- Chapter 1 : Strategic leadership : managing the strategic management -- Chapter 2 : External analysis : the identification of opportunities -- Part two : the nature of competitive advantage -- Chapter 3 : Internal analysis : resources and competitive advantage -- Chapter 4 : Competitive advantage through functional-level strategies -- Part three : strategies -- Chapter 5 : Business-level strategy -- Chapter 9 : Corporate-level strategy : horizontal integration, vertical integration, and strategic outsourcing -- Chapter 10 : Corporate-level strategy : related and unrelated diversification -- Part four : Implementing strategy -- Chapter 11 : Corporate governance, social responsibility, and ethics -- Chapter 12 : Implementing strategy through organization -- Part five : Cases in strategic management
520 _aThis comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. The appendix walks students through the case-analysis process, and explains key ratios that managers use to compare the performance of firms. The high-quality case study program contains 31 cases covering small, medium, and large companies from a large range of industries and nations. Featured cases in this edition include Tesla Motors, India's Tata Group, Sangamo's development of a gene editing cure for HIV, Skullcandy, Uber, Microsoft, Google, and Staples.
650 _aSTRATEGIC MANAGEMENT
700 _aSchilling, Melissa A.;Jones, Gareth R.
_eco-author;co-author
942 _2lcc
_cBK
999 _c20014
_d20014