000 | 01708nam a2200253Ia 4500 | ||
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003 | NULRC | ||
005 | 20250520102941.0 | ||
008 | 250520s9999 xx 000 0 und d | ||
020 | _a9780749483319 | ||
040 | _cNULRC | ||
050 | _aGT 3405 .D69 2018 | ||
100 |
_aDowson, Ruth _eauthor |
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245 | 0 |
_aEvent planning and management : _bprinciples, planning and practice / _cRuth Dowson and David Bassett |
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250 | _aSECOND EDITION. | ||
260 |
_a[New York] : _bKogan Page Limited, _cc2018 |
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300 |
_axvi, 345 pages : _billustrations ; _c25 cm. |
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365 | _bUSD37.87 | ||
504 | _aIncludes bibliographical references and index. | ||
505 | _aChapter 1: Introduction to events -- Chapter 2 : Putting event planning into motion -- Chapter 3 : Location, location, location! Destination and venue selection for events -- Chapter 4 : Developing your events programme and content -- Chapter 5 : Understanding site planning and safety essentials for events -- Chapter 6 : How to build and develop an events team -- Chapter 7 : Drawing in the crowds - Promotion and publicity for events -- Chapter 8 : Budgeting, finances and procurement for events management -- Chapter 9 : A practical guide to managing an event on the day -- Chapter 10 : Measuring success - Post-event evaluation and insights -- Chapter 11: Future-proofing your events | ||
520 | _aWith real-world case studies from around the globe, as well as an invaluable toolkit of templates, planning checklists and budget sheets, this practical book is an ideal resource for those seeking a step-by-step formula to plan and deliver a successful event. | ||
650 | _aSPECIAL EVENTS | ||
700 |
_aBassett, David _eco-author |
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942 |
_2lcc _cBK |
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999 |
_c19634 _d19634 |