000 01193nam a2200193Ia 4500
003 NULRC
005 20250520102928.0
008 250520s9999 xx 000 0 und d
040 _cNULRC
050 _aRA 427.8 .F53 1998
100 _aFlavier, Juan M.
_eauthor
245 0 _aLet's DOH it! :
_bhow we did it /
_cJuan M. Flavier
260 _a[Place of publication not identifed] :
_b[publisher not identified],
_cc1998
300 _aiv, 289 pages :
_billustrations ;
_c18 cm.
500 _aDOH it! :, Let's
505 _aChapter I DOH-Giving direction and revitalizing the department -- Chapter II Oplan alis disease and 23 in 93; consolidating the country -- Chapter III Communicators as frontliners; media as partners -- Chapter IV The lessons of Doctors to the barrios: credibility -- Chapter V Condoms, AIDS, and population management: confronting critics with facts -- Chapter VI Slogans and mascots: packaging campaigns -- Chapter VII The private sector as partners: acknowledging, exploiting, and sharing each others interests and strengths -- Chapter VIII Personality versus program: remaining challenges for the DOH and government.
650 _aHEALTH PROMOTION
942 _2lcc
_cBK
999 _c19043
_d19043