000 01715nam a2200229Ia 4500
003 NULRC
005 20250520102821.0
008 250520s9999 xx 000 0 und d
020 _a9781606493663
040 _cNULRC
050 _aLB 2341 .St82 2012
100 _aKazeroony, Hamid H.
_eauthor
245 4 _aThe strategic management of higher education :
_bserving students as customers for institutional growth /
_cHamid H. Kazeroony
260 _aNew York :
_bBusiness Expert Press,
_cc2012
300 _a173 pages ;
_c23 cm.
365 _bUSD24.98
504 _aIncludes bibliographical references and index.
505 _a1. Strategies to better serve students and grow institutions -- 2. The changing environment of higher education -- 3. Organizational culture in higher education -- 4. Change process in existing institutions -- 5. The changing learners -- 6. Supporting learners' activities -- 7. Online, hybrid and face-to-face -- 8. Publisher's technologies and their impact on higher education -- 9. Administrative and academic structures: for profit and non-profit -- 10. Funding: student loans, scholarships and endowments -- 11. Accreditation -- 12. Marketing your institution and its programs -- 13. The 21st century higher education strategy road map.
520 _aExamines the needs of learners in 21st century, the rise for - profit higher education institutions, and the technological innovations impacting postsecondary education. This book addresses the changing environment of higher education, the administrative structure, challenges, and requirements for successful execution of start-up operations.
650 _aUNIVERSITIES AND COLLEGES -- ADMINISTRATION
942 _2lcc
_cBK
999 _c16079
_d16079