000			01634nam a2200229Ia 4500
003			NULRC
005			20250520102804.0
008			250520s9999 xx 000 0 und d
020			_a9780982705537
040			_cNULRC
050			_aHD 62 .P37 2011
100			_aPareras, Luis G. _eauthor
245		0	_aInnovation and entrepreneurship in the healthcare sector / _cLuis G. Pareras
260			_aPhoenix, Maryland : _bGreenbranch Pub., _cc2011
300			_axvii, 461 pages : _billustrations ; _c26 cm.
365			_bUSD278.11
504			_aIncludes bibliographical references and index.
505			_aPart I: Basic Principles -- Part II: The Healthcare Sector -- Part III: Structuring the Idea -- Part IV: Pushing our Idea Forward -- Part V: Creating a Start-up -- Part VI: Venture Capital -- Part VII: Basic Skills -- Part VIII: Trends -- Bibliography -- Index.
520			_aFor healthcare professionals, it is important to understand the difference between a good idea and a business opportunity. Innovation is crucial to the future of health care especially with trends such as personal medicine and retail and consumer-driven health care driving fundamental changes in the value chain. Unfortunately, many of today s budding innovations never make it to market. Instead, they re sidetracked by the pressures of patient care and practice management or sabotaged by legal, financial and marketing issues. Now, more of these good ideas can succeed thanks to powerhouse new book, written expressly for physicians and healthcare professionals, by Luis Pareras, MD, PhD, MBA.
650			_aMEDICAL INNOVATIONS
942			_2lcc _cBK
999			_c15384 _d15384