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| 003 | NULRC | ||
| 005 | 20250520102740.0 | ||
| 008 | 250520s9999 xx 000 0 und d | ||
| 020 | _a9780273759539 | ||
| 040 | _cNULRC | ||
| 050 | _aHD 30.28 .C6632 2012 | ||
| 100 |
_aCooper, Ian _eauthor |
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| 245 | 0 |
_aBusiness development : _bhow to win profitable customers and clients / _cIan Cooper |
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| 260 |
_aEngland : _bPearson, _cc2012 |
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| 300 |
_axvi, 176 pages ; _c25 cm |
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| 504 | _aIncludes index. | ||
| 505 | _aThe 21 commonsense business development truths -- Asking the right business questions : a toolkit for business development -- The 20 business development pricing tools, truths and techniques -- Introducing the business development priorities -- Priority 1 - convert leads, opportunities and enquiries into profitable business -- Priority 2 - develop more business from existing customers and clients -- Priority 3 - externalise business development efforts to generate new leads, opportunities and enquiries -- Personal performance business development skills -- Pulling it all together ... making it happen | ||
| 520 | _aThis book serves as a salient reminder that your business is failing if it doesn't treat the customer as king in all it does. | ||
| 650 | _aBUSINESS DEVELOPMENT | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c14412 _d14412 |
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