000 | 01121nam a2200241Ia 4500 | ||
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003 | NULRC | ||
005 | 20250520100719.0 | ||
008 | 250520s9999 xx 000 0 und d | ||
020 | _a9789814604840 | ||
040 | _cNULRC | ||
050 | _aHD 30.28 .D38 2013 | ||
100 |
_aDavid, Fred R. _eauthor |
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245 | 0 |
_aStrategic management concepts and cases : _ba competitive advantage approach / _cFred R. David |
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250 | _a14th Edition. | ||
260 |
_aBoston, Massachusetts : _bPearson, _cc2013 |
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300 |
_axxx, 386, 271 pages : _bcolor illustrations ; _c28 cm |
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365 | _bUSD154.44 | ||
504 | _aIncludes index. | ||
505 | _aOverview of strategic management -- Strategy formulation -- Strategy implementation -- Strategy implementation -- Key strategic-management topics -- Strategic-management case analysis | ||
520 | _aSummary: The global economic recovery has created a business environment that is quite different and more complex than before. This new edition of the textbook reveals how to conduct effective strategic planning in this new world order. | ||
650 | _aSTRATEGIC MANAGEMENT | ||
942 |
_2lcc _cBK |
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999 |
_c12197 _d12197 |