000 | 01188nam a2200241Ia 4500 | ||
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003 | NULRC | ||
005 | 20250520100719.0 | ||
008 | 250520s9999 xx 000 0 und d | ||
020 | _a9781133947752 | ||
040 | _cNULRC | ||
050 | _aHD 62.7 .S63 2014 | ||
100 |
_aLongenecker, Justin G. _eauthor |
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245 | 0 |
_aSmall business management : _blaunching and growing entrepreneurial ventures / _cJustin G. Longenecker [and three others] |
|
250 | _a17th edition | ||
260 |
_aStamford, Connecticut : _bCengage Learning Asia Pte Ltd, _cc2014 |
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300 |
_axxiv, 706 pages : _billustrations ; _c28 cm. |
||
365 | _bUSD173.47 | ||
504 | _aIncludes bibliographical references and index. | ||
505 | _aEntrepreneurship: a world of opportunity -- Starting from a scratch or joining an existing business -- Developing the new venture business plan -- Focusing on the customer: marketing growth strategies -- Managing growth in the small business -- Cases -- Index -- Appendix A: Sample business plan -- Appendix: Valuing a business | ||
650 | _aSMALL BUSINESS -- MANAGEMENT | ||
700 |
_aPetty, J. William;Palich, Leslie E. ;Hoy, Frank _eco-author;co-author;co-author |
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942 |
_2lcc _cBK |
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999 |
_c12184 _d12184 |