000 01116nam a2200229Ia 4500
003 NULRC
005 20250520100707.0
008 250520s9999 xx 000 0 und d
020 _a9789812532732
040 _cNULRC
050 _aHF 5438.4 .D35 2006
100 _aCron, William L.
_eauthor
245 0 _aDalrymple's sales management /
_cWilliam L. Cron and Thomas E. DeCarlo
250 _aNinth Edition
260 _aHoboken, New Jersey :
_bJohn Wiley & Son, Inc.,
_cc2006
300 _axx, 543 pages :
_billustrations ;
_c27 cm.
504 _aIncludes index.
505 _a1. Introduction to Selling and Sales Management -- 2. Strategy and Sales Program Planning. -- 3. Sales Opportunity Management. -- 4. Account Relationship Management. -- 5. Customer Interaction Management. -- 6. Sales Force Organization. -- 7. Recruiting and Selecting Personnel. -- 8. Sales Training. -- 9. Leadership. -- 10. Ethical Leadership. -- 11.Motivating Salespeople. -- 12 Compensating Salespeople. -- 13 Evaluating Performance.
650 _aSALES MANAGEMENT
700 _aDeCarlo, Thomas E.
_eco-author
942 _2lcc
_cBK
999 _c11646
_d11646