000 | 00768nam a2200193Ia 4500 | ||
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003 | NULRC | ||
005 | 20250520100653.0 | ||
008 | 250520s9999 xx 000 0 und d | ||
020 | _a9780470520680 | ||
040 | _cNULRC | ||
050 | _aHF 5415.2 .H96 2010 | ||
100 |
_aHyman, Michael R. _eauthor |
||
245 | 0 |
_aMarketing research kit for dummies / _cMichael R. Hyman |
|
260 |
_aHoboken, New Jersey : _bJohn Wiley & Son, Inc., _cc2010 |
||
300 |
_axiv, 392 pages : _billustrations ; _c24 cm. |
||
365 | _bPHP1348 | ||
520 | _aWhether you're an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource provides you with the hands-on tools you need to identify, obtain, record, and analyze marketing data | ||
942 |
_2lcc _cBK |
||
999 |
_c10996 _d10996 |