Essentials of entrepreneurship and small business management / Norman M. Scarborough; Horizons edition contributions by Amar Preet Singh
Material type:
- 9780273779735
- HD 62.7 .S33 2013

Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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National University - Manila | LRC - Annex II General Circulation | Gen. Ed. - CBA | GC HD 62.7 .S33 2013 c.1 (Browse shelf(Opens below)) | c.1 | Available | NULIB000009803 | ||
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National University - Manila | LRC - Annex II General Circulation | Gen. Ed. - CBA | GC HD 62.7 .S33 2013 c.2 (Browse shelf(Opens below)) | c.2 | Available | NULIB000009804 |
Includes bibliographical references and index.
The foundations of entrepreneurship -- Inside the entrepreneurial mind: from ideas to reality -- Designing a competitive business model and building a solid strategic plan -- Conducting a feasibility analysis and crafting a winning business plan -- Forms of business ownership -- Franchising and the entrepreneur -- Buying an existing business -- Building a powerful market plan -- E-commerce and the entrepreneur -- Pricing strategies -- Creating a successful financial plan -- Managing cash flow -- Sources of financing: debt and equity -- Choosing the right location and layout -- Global aspects of entrepreneurship -- Building a new venture team and planning for the next generation
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