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Strategic management : text & cases / Gregory G. Dess, Gerry McNamara, Alan B. Eisner and Seung-Hyun (Sean) Lee

By: Contributor(s): Material type: TextTextPublication details: New York, NY : McGraw Hill Education, c2019Edition: ninth editionDescription: various pagings : illustrations ; 26 cmISBN:
  • 9789813158573
Subject(s): LOC classification:
  • HD 30.28 .S77 2019
Contents:
PART 1. Strategic Analysis -- PART 2. Strategic formulation -- PART 3. Strategic formulation -- PART 4. Case Analysis.
Summary: Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex II General Circulation Management Accounting GC HD 30.28 .S77 2019 (Browse shelf(Opens below)) c.1 Available NULIB000018400

Includes index.

PART 1. Strategic Analysis -- PART 2. Strategic formulation -- PART 3. Strategic formulation -- PART 4. Case Analysis.

Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

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