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Cross-Cultural Communication : theory and practice / Brian J. Hurn and Barry Tomalin

By: Contributor(s): Material type: TextTextPublication details: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, c2013Description: xviii, 308 pages ; 22 cmISBN:
  • 9780230391130
Subject(s): LOC classification:
  • HM 1211 .H87 2013
Contents:
Introduction 1. What is Cross-Cultural Communication? -- 2. Key Thinkers in Cross-Cultural Communication -- 3. Key Thinkers in Cross-Cultural Communication -- 4. The International Use of English -- 5. Developing Cross-Cultural Communication Skills -- 6. Selection and Preparation for Foreign Assignments -- 7. Leadership Across Cultures -- 8. International Team Building and Team Working -- 9. Effect of Culture on International Negotiations -- 10. Multiculturalism and Diversity -- 11. Globalization and its Effect on Culture -- 12. Cultural Diplomacy and Nation Branding -- 13. Transfer of Skills, Technology and Knowledge -- 14. Cultural Profiling and Classification -- 15. Teaching Cross-Cultural Communication.
Summary: A comprehensive survey of the key areas of research in cross-cultural communication, based on the authors' experience in organizing and delivering courses for undergraduate and postgraduate students and in business training in the UK and overseas.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex General Circulation Secondary Education - English GC HM 1211 .H87 2013 (Browse shelf(Opens below)) c.1 Available NULIB000014141

Includes bibliographical references and index.

Introduction 1. What is Cross-Cultural Communication? -- 2. Key Thinkers in Cross-Cultural Communication -- 3. Key Thinkers in Cross-Cultural Communication -- 4. The International Use of English -- 5. Developing Cross-Cultural Communication Skills -- 6. Selection and Preparation for Foreign Assignments -- 7. Leadership Across Cultures -- 8. International Team Building and Team Working -- 9. Effect of Culture on International Negotiations -- 10. Multiculturalism and Diversity -- 11. Globalization and its Effect on Culture -- 12. Cultural Diplomacy and Nation Branding -- 13. Transfer of Skills, Technology and Knowledge -- 14. Cultural Profiling and Classification -- 15. Teaching Cross-Cultural Communication.

A comprehensive survey of the key areas of research in cross-cultural communication, based on the authors' experience in organizing and delivering courses for undergraduate and postgraduate students and in business training in the UK and overseas.

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