Fundamentals of sport management / Robert E. Baker and Craig Esherick
Material type:
- GV 713 .B32 2013

Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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National University - Manila | LRC - Annex General Circulation | Physical Education - Sports and Wellness | GC GV 713 .B32 2013 (Browse shelf(Opens below)) | c.1 | Available | NULIB000013214 |
Includes bibliographical references and index.
Part I : Welcome to sport management -- What is sport management? -- What can I do with sport management? -- Part II : Building blocks of sport management -- Sport management principles and functions -- Leadership in sport organizations -- Sport policy and governance -- Sport venues, event management and building operations -- Sport law -- Sport marketing -- Sport media -- Sport economics -- Sport finance -- Ethics in sport management
Fundamentals of sport management presents foundational knowledge of sport management and what sport managers do in order to help readers prepare for advanced study or practice in the field.
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