Wheelen, Thomas L.

Strategic management and business policy : achieving sustainability / Thomas L. Wheelen and David Hunger - Twelfth edition - Boston, Massachusetts : Prentice-Hall, c2010 - 979 pages : illustrations ; 27 cm

Includes index.

Part one : Introduction to strategic management and business policy -- Part two : Scanning the environment -- Part three : Strategy formulation -- Part four : Strategy formulation -- Part five : Introduction to case analysis -- Part six : WEB chapters other issues -- Part seven : Cases in strategic management

This edition introduces a new theme that runs throughout all 12 chapter : environmental sustainability.

9789810697617


STRATEGIC MANAGEMENT

HD 30.28 .W44 2010