Dess, Gregory G.

Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner, Gerry Mcnamara and Bongjin Kim - Global edition, sixth edition - New York : McGraw Hill Education, c2012 - 548 pages : illustrations ; 25 cm.

Includes index.

1. Strategic management -- 2. Analyzing the external environment of the firm -- 3. Assessing the internal environment of the firm -- 4. Recognizing a firm's intellectual assets -- 5. Business level strategy -- 6. Corporate level strategy -- 7. International strategy -- 8. Entrepreneurial strategy and competitive dynamics -- 9. Strategic control and corporate governance -- 10. Creating effective organizational designs -- 11. Strategic leadership -- 12. managing innovation and fostering corporate entrepreneurship -- 13. Analyzing strategic management cases

9789814581318


STRATEGIC MANAGEMENT

HD 30.28 .S73 2012