Retailing : an introduction /
Robert F. Lusch, Patrick M. Dunne and James R. Carver
- Andover, Mass. : Cengage Learning Asia Pte Ltd, c2011
- 594 pages : illustrations ; 24 cm.
Includes index.
Part 1. Introduction to retailing -- Part 2. The retailing environment -- Part 3. Market selection and location analysis -- Part 4. Managing retail operations -- Part 5. Retail administration