Entrepreneur magazine's ultimate book of sales letters : customize your letters, memos, E-Mails and presentations with the enclosed CD-ROM /
Cheryl Kimball
- [Irvine, Calif.], Entrepreneur Press, c2007
- vii, 331 pages ; 26 cm.
magazine, Entrepreneur
1. Basics of selling -- 2. Letters for prospecting -- 3. Letters for sales operation
With 1.001 sample documents, this book goes beyond typical sales templates; it offers communication customized specifically for you. It details how to use a complete letter-oriented strategy, covering a variety of communication types, topics, and approaches to selling