Micali, Paul J. <br/><br/>
The Lacy technique of salesmanship / 
Paul J. Micali 
 - New York :  Hawthorn Books,  c1982 
 - xviii, 174 pages ;  21 cm. 
<br/><br/>1. The Road Map to Riches in Selling -- 2. Developing A winning Sales Personality -- 3. Creative Selling -- 4. The Approach -- 5. The Demonstration -- 6. The Close -- 7. Overcoming Objections -- 8. Sales Strategies -- 9. Organization and Imagination -- 10. Analysis and Checkup. 
<br/><br/> Salesmanship, like everything else, has a style. People who are formally trained in selling methods will acquire a style that is usually much more effective than one they develop on their own. 
<br/><br/><label>ISBN: </label>801592011 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SELLING
<br/><br/><label>LC Class. No.: </label>HF 5438.25 .M53 1982