Coade, Neil <br/><br/>
Be creative :  the toolkit for business success / 
Neil Coade 
 - [Boston] :  International Thomson Business Press,  c1997 
 - xv, 154 pages :  illustrations ;  24 cm 
<br/><br/> Be creative 
<br/><br/> This text offers guidance to managers about how they can develop a strategic response within their organization to issues of creativity, i.e. the process of new product development. 
<br/><br/><label>ISBN: </label>1861520875 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CREATIVE ABILITY IN BUSINESS
<br/><br/><label>LC Class. No.: </label>HF 5351 .C65 1997