TY  - BOOK
AU  - Morrisey, George L.
AU  - Below, Patrick J. ;Acomb, Betty L. 
TI  - The Executive guide to operational planning
SN  - 1555420648
AV  - HD 30.28 .M67 1987 
PY  - 1987///
CY  - San Francisco, California
PB  - Jossey-Bass Inc., Publishers
KW  - OPERATIONAL PLANNING
N1  - Includes bibliographical references and index; 1. What is Operational Planning? -- 2. Ensuring Organization-Wide Involvement -- 3. Developing an Operational Analysis -- 4. Determining Key Results Areas and Indicator of Performance -- 5. Selecting Operational Objectives -- 6. Preparing Action Plans -- 7. Integrating Budgets with the Operational Plan -- 8. Operational Planning at the Unit Level -- 9. Making Operational Planning Work
N2  - Operational planning is coming of age. Executives and managers at all levels are searching for practical ways to improve their performance through more effective management and planning processes. In order to meet today's challenges, on both an individual and an organizational basis, it is imperative that operational planning be effectively practiced cross-functionally. Operational planning is the implementation arm of strategic planning. While strategic planning helps the CEO and the executive team create the vision and direction for the future, it is only through operational planning that this vision and direction comes alive. This book is specifically designed to help executives and managers develop and implement realistic, results-oriented plans that will meet both the long-term and short-term needs of their organizations
ER  -