Pearce, John A. <br/><br/>
An Industry approach to cases in strategic management / 
John A. Pearce, Richard B. Robinson, and Shaker A. Zahra 
 - Illinois :  Irwin Inc.,  c1989 
 - xii, 691 pages :  illustrations ;  24 cm. 
<br/><br/> Richard B. Robinson, Shaker A. Zahra 
<br/><br/>Includes bibliographical references. 
<br/><br/>Section I. The Microcomputer Industry -- Section II. The microcomputer Software Industry -- Section III. The Cable Television Industry -- Section IV. The-Fast Food Industry -- Section V. The Airline Industry -- Section VI. The Financial Services Industry -- Section VII. The Soft Food Industry -- Section VIII. The Aircraft Manufacturing Industry -- Section IX. The Global Truck Industry -- Section X. The Flame Retardant Industry -- Section XI. The Ambulance Industry. 
<br/><br/> The inherent strength of a case book is that it offers an extraordinarily hi degree of flexibility in the study of business management in terms of t number, nature, and variety of strategic situations that can be investigate An Industry Approach to Cases in Strategic Management was designed a written to maximize this advantage.    The case method is widely accepted as the best approach for helping students to acquire competence in the areas of strategic management and business policy. However, it is clear that case studies must elucidate and reinforce t teaching objectives of the instructor in order to maximize the benefits of course. 
<br/><br/><label>ISBN: </label>256073430 
<br/><br/><label>Subjects--Topical Terms: </label><br/>STRATEGIC PLANNING
<br/><br/><label>LC Class. No.: </label>HD 30.28 .P43 1989